Vincent Brathwaite

UX Designer, Speaker, Educator, Leader
Joe Natoli

Design Thinking for Better Conversions and a Better World

Vincent Brathwaite believes that Design Thinking is a sound business practice, as well as a process to design products and experiences, and potentially a great force for good.
When we imagine and build a product of any kind we are really solving a problem, and therefore helping someone – or something – improve their situation.

In his talk, Vincent shows us how Design Thinking can make your conversions soar while helping others, when you focus on finding out what people truly need.

Learning points

  • The phases of Design Thinking
  • Design Thinking as a human-centred, problem-solving process
  • How DT can save you money
  • But also make it: the 300 million button

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